hyper-local politics
Experts Reveal: Hyper-Local Politics Unlocks Minority Turnout
In the 2022 midterms, a single ZIP code accounted for a 7% swing in a tightly contested mayoral race. By drilling down to the neighborhood level, campaign teams can pinpoint the most reluctant minority voters and tailor outreach that changes the outcome. Hyper-Local Politics: Voter Engagement ZIP Code Mapping When